The shift from West to East is underway for 40 years now. At the same time, we are going through a new industrial revolution and on the geo-political level we are faced with many flash points. China is becoming a dominant factor in all these developments. On one side China is adapting to our western systems, but as its power and influence grows the global system will come to embrace more and more Chinese characteristics. The China Factoridentifies the Chinese characteristics that will shape our global future. Several case studies of co-operation between companies between East and West will be incorporated in the book.
This book is a joint venture by a unique team. Annette Nijs and renowned Dutch Trendwatcher Adjiedj Bakas have different backgrounds, but for this occasion they blend their knowledge, experience and creativity.